Included below is Richard Stallman's GNU Manifesto, which I found in
the Free Software Foundation's Gnu Emacs manual. Some of the main
section headings:

        *       What's GNU?  Gnu's Not Unix!
        *       Why I Must Write GNU
        *       Why Many Other Programmers Want to Help
        *       How You Can Contribute
        *       Why All Computer Users Will Benefit
        *       Some Easily Rebutted Objections to GNU's Goals

An excerpt from this last:

        "You cannot reach many people without advertising,
         and you must charge for the program to support that."

        "It's no use advertising a program people can get free."
  
    There are various forms of free or very cheap publicity that can be
    used to inform numbers of computer users about something like GNU.
    But it may be true that one can reach more microcomputer users with
    advertising.  If this is really so, a business which advertises the
    service of copying and mailing GNU for a fee ought to be successful
    enough to pay for its advertising and more.  This way, only the users
    who benefit from the advertising pay for it.
  
    On the other hand, if many people get GNU from their friends, and such
    companies don't succeed, this will show that advertising was not
    really necessary to spread GNU.  Why is it that free market advocates
    don't want to let the free market decide this?


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The entire Emacs Manual is on line -- for example, the command
sequence

        (control)-h i 2 5

Should take you to a copy of the GNU Manifesto from emacs.

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For more information write:

                Free Software Foundation
                675 Massachusetts Avenue
                Cambridge, MA 02139, USA
                (617) 876-3296

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(do C-h i 2 5 to get it all...not here to save space)